A native of the U.K., Fabrigas arrived in the USA in 1980. Since then Fabrigas has risen through the ranks of the beauty industry holding key positions with many well-known Beauty companies. Caroline is the CEO of Scent Marketing Inc. a full service Scent and Sensory Marketing company that has fast become a leading authority in the art and science of Scent Marketing and Branding.
Hyatt Place Hotels
1 Hotel and Residences
Baccarat Hotel and Residences and Retail Stores
Auberge Resorts Collection
Campari Brands – Grand Marnier
The North Face
Ride Cycle Studio
Caroline also recently opened the first ScentFluence aroma design studio in the heart of Scarsdale, NY Village. Featuring a library of ambient scents and innovative diffusers Caroline has created a new retail paradigm that is delighting clients in stores and on line.
ScentFluence also premiered it’s new “ScentFluence SitDown” series this year. “ScentFluence SitDown” celebrates and highlights industry experts and scent influencers with in person and on-line interviews, interactive discussions with lots of show and share.
Caroline also co-founded ScentInvent Technologies LLC a new Scent innovation firm set to disrupt the fragrance industry with the introduction of new forms and SpartiScents a new fragrance brand that is launched at Walmart targeting the Gen Z consumer.
While building her collection of Scent related businesses Caroline has maintained at active consulting practice called BeautyFluence LLC in which she has provided marketing advisory services to many leading brands such as Sun Dial Brands, Co-creator of FARMACY, Product development for VERSED, Concept to launch for SOBEL SKIN Rx, and Dr. Woo and general consulting to The Organic Pharmacy and brand positioning for Boticario NativaSpa.
Caroline previously held senior management positions in the corporate beauty world.
Caroline served for 12 years at CLARINS as the Senior Vice President of Group Business Development for USA and served in variety of roles with expanding levels of responsibility throughout her tenure. Caroline oversaw the management of new brands and new channels of distribution for CLARINS Group and key strategic initiatives for CLARINS brand.
Prior to this Caroline was Senior Vice President of Marketing for CLARINS brand. During her years with with CLARINS, Fabrigas contributed to achieving and maintaining CLARINS top skin care ranking as well as garnering industry recognition for several best selling new products launches.
Caroline’s other positions include two years as Vice President of Global Retail Development for PRADA Beauty where she was part of the team that conceptualized, developed and launched Prada into the beauty segment. Caroline joined PRADA from CLARINS where she first served as Vice President, Education and Retail Services.
Prior to joining CLARINS, Fabrigas served as International Director of Training for Lancaster Group Worldwide and National Training Director for Terme di Saturnia and held a variety of executive positions related to sales and training at Lancôme.
Her career began in beauty working for Estee Lauder and CHANEL in business management and account coordinator roles.