
EDITION FOUR: FRIDAY, FEBRUARY 14, 2025
ONES TO WATCH BY GARY WASSNER
Alexis Bittar
Wow! There are few other words to use to describe Alexis. Wow for the product. Wow for the presentation. Wow for the creativity and beauty.
Alexis is a lifestyle. His artistic sensibilities are profound. Hence, his showing was extraordinary. The costumes and set were unparalleled. He designed it all.
I’ve known and worked with Alexis from his very first days as a sculptor of lucite jewelry pieces that captured everyone’s attention in the 90’s. 30+ years ago, he impressed the industry and the consumer with his abilities and originality, and he literally revived the world of fashion jewelry globally.
It’s hard to sustain a career for so many years. But he has. He’s weathered all the storms entrepreneurs must in order to grow and be successful. Through transitions and setbacks, triumphs and dramas, he’s back, stronger, smarter and better than ever. His jewelry is simply stunning. It’s not fake. It’s not imitation. It’s not costume. It’s fine jewelry regardless of the components. And his handbags are works of art, combining elegance and irreverence.
We’re now witnessing Alexis Bittar at his very best! Don’t take your eyes off of him. Talking about ones to watch!